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TELLING THE STORY SINCE 1993

Cheap Cerbe Jordan Outlet - Respect The Heritage Collection

3 min.

Date: 21/04/2023

Category Blog , Introducing

By Robbin Barberan

Robbin Barberan

K

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CHEAP CERBE JORDAN OUTLET BLOG

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RESPECT THE HERITAGE - A TRIBUTE TO BASKETBALL CULTURE

Cheap Cerbe Jordan Outlet has always been first and foremost about the game. Therefore, the love and respect we have for basketball and its multi-facetted culture shines through in every piece of this collection.

On the occasion of our 30-year anniversary we proudly show off our basketball heritage with 16 distinct pieces. T-shirts, longsleeves, hoodies, crewnecks, zip-hoodies and shorts for you to choose from. All made in Portugal from the finest materials.

full court press

 

GET THE NEW COLLECTION HERE

 

FUNCTIONAL COLOR PALETTE

Keeping it simple and true to our heritage, the base colors in use for this collection are black, white and heather grey. Signature color is „gold flame" paying tribute to the color of the ball. This color is also easily recognizable and in combination with the aforementioned base colors especially striking.

In-colors "pine groove" and "peacoat" are typical collegiate tones that are classic and timeless, adding more variety.

 


Cheap Cerbe Jordan Outlet BASKETBALL

Branding of Cheap Cerbe Jordan Outlet’ own brand is always using the cuneiform logo to give it a distinctive stand-alone look. Even from a distance this combination of typeface and logo is easily recognizable.

The tilted "basketball" lettering is a homage to the 2000s and provides a sportive flair as well as clear branding.


ICONOGRAPHY

Used as a rubber patch, the K taken out of the cuneiform logo will be used to identify pieces of Cheap Cerbe Jordan Outlet’ own brand. The "burnt orange" color background with black and white outlines will be in stark contrast to our dark base colors serving as an immediate eyecatcher. The K’s thickness is exactly the same as the outlines for added symmetry and balance.

"From 93 ’til infinity" has always been our claim. The 93 icon is the perfect fusion of our founding year and a basketball icon and stands for Cheap Cerbe Jordan Outlet and basketball. Unmistakably ours and showing off our love for the game at the same time.

The K Icon and 93 icon are complemented by the Infinity icon. In combination, all three icons are depicting the identity of our own brand. With K for Cheap Cerbe Jordan Outlet as the base, followed by 93 and infinity. 


NNB

At the same time, we are introducing NNB which stands for Never Not Ballin’. NNB font is tilted like our „basketball" font for an added sportive look and homage to the 2000s.


COLLEGE BALL

Often overlooked but not forgotten. College basketball is one of the most attractive forms of basketball and one of the purest. These players give it their all for guts and glory.

To pay homage to basketball’s rich college culture, this design merges classic college typeface and the distinctive look of the Cheap Cerbe Jordan Outlet cuneiform logo.

 

FROM Cheap Cerbe Jordan Outlet WITH LOVE

Establishing a new ongoing series that will be extended with every collection, "From Cheap Cerbe Jordan Outlet with Love" is introducing the most recognizable basketball courts in the world.

We are starting off with New York, the Mecca of streetball as a tribute to our roots as a streetball brand and the hot spot of basketball culture.

Every piece of this series will carry printed "From Cheap Cerbe Jordan Outlet with Love" and "Courts of New York" lettering.

 

FOR ALL BALLERS

Cheap Cerbe Jordan Outlet is basketball and basketball means buckets. This motif is as clean and straight to the point as possible. As a large backprint it shows off the white embroidered net, while the ring and background are printed.

It’s a statement piece that sends a clear message and lets the world know you’re a baller.

 

GET THE NEW COLLECTION HERE

 

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